DIY Online Business Starter Resource Overview
1. Domain Name – Choosing and Registering a domain name.
(.com, .org, .net, which one?)
Registering a domain name is your first essential ‘port of call’ for starting an online business website or blog. You will need a domain name in order to identify your websites location. This is how people will find you, through your website address, for example; www.your-domain-name.com with a .com TLD extension.
TLD or Top Level Domain refers to the extension assigned to your domain name. This could be one of many variants such as .com, .org, .net, .edu, .biz, etc.
You can register a domain name as part of the signing up process for a hosting account, read on…
2. Website Hosting – Best Website Hosting for You:
Bluehost or Siteground (Plus WordPress.com Managed Option)
If you are planning on starting a self-hosted site, that is easy to get started with and where you have full access and control of your web files. Bluehost has long been a favorite for WordPress users, however, it has to be said that Siteground is causing quite a disturbance, especially amongst bloggers.
Alternatively, you could make things easy on yourself with the WordPress self-managed option. Better still, and if you have the budget, and of course providing owning an e-commerce store is of interest to you. Shopify takes care of everything.
3. Web Design & Graphics – Choosing the Look and Feel of Your Website
(WordPress – Thrive Architect, Shopify – MyThemeShop)
If a Shopify store seems more like your style, well, just as with WordPress there are ‘tons’ of themes and plugins or add-ons, that are available for customising and adding new features to your online store.
Now, with WordPress, there are ‘gazillions’ of themes and plugins to choose from – So let’s just narrow things right down to the best of the best.
Always amongst my recommendations with the consideration for affordability and what you get – in short value for money; is the ThriveArchitect visual editor for WordPress, followed by the likes of Themify and the superb Divi Theme by ElegantThemes. Oh, there are more, I could go on…but! Check out woppd.com instead.
4. Marketing – Collecting Subscribers and Email Marketing Integration
(WordPress – Thrive Leads, ConvertKit,)
Whilst I have heard or read many a claim that ConvertKit is really easy to use – I’ve also heard or read that it lacks some of the features of the more established email marketing providers. But hey! It does have all the essential stuff like landing pages and website form integration, plus automated sequenced mailing.